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	Yoo, Jungmin     Options: All Media Types Journals Proceedings Div Books Whole Books Other Date Reviewed Title Author Publisher Published Date Descending Ascending Date Reviewed     1 - 1 of 1 reviews       The effects of home page design on consumer responses: moderating role of centrality of visual product aesthetics Yoo J., Kim M. Computers in Human Behavior 38240-247, 2014.  Type: Article This research supports the hypothesis that “a picture is worth a thousand words” when it comes to website design. Drawing on two frameworks, the hierarchy of effects (HOE) model and impression formation theory, the ...... Jun 10 2015
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