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	Predictive analytics: the power to predict who will click, buy, lie, or die (2nd ed.) Siegel E., Wiley Publishing, Hoboken, NJ, 2016. 368 pp. Type: Book                 Enter Text Shown in Picture:     To:   Your Colleague's E-mail:     From:   Your E-mail:     Subject: Reviews: Predictive analytics: the power to predict who will click, buy, lie, or die (2nd ed.)     Message Body:
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